The Clients: Two entrepreneurial ER physicians.

The Problem (Before): Two highly-skilled ER doctors were facing the intense
burnout common in their specialty. They saw a massive, unmet need in the market:
countless physicians wanted to transition to the flexibility of telemedicine but had no
clear, trusted path to follow. They had the clinical expertise and a powerful idea but
lacked the business framework to turn it into a scalable company.

The Process (The Plan):

1.1 Idea & Niche Validation: We worked together to refine their concept,
moving from a general idea to a laser-focused strategy targeting the specific
pain points of physicians seeking a career change.

1.2 Business Model Development: I helped them architect a robust business
model that went beyond simple coaching. We designed a full-fledged training
and placement platform, creating a much more valuable and scalable asset.

1.3 Strategic Scaling: We implemented a growth plan focused on establishing
market leadership, building authority, and creating a system to attract a
consistent flow of physician-clients.

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The Results (After):

Company Valuation: Their company, AIR Physicians, is now valued at over
$10 million.

Market Impact: They have created the premier pathway for hundreds of
physicians to achieve location independence and career autonomy through
telemedicine.

Asset Creation: They successfully moved from trading time for money in the
ER to owning a significant, high-value enterprise.