All Posts

Listen to this episode: play the audio In the book "Ready, Fire, Aim: Zero to a Hundred Million in No Time Flat" by Michael Masterson, readers are introduced to a practical guide offering valuable insights on scaling businesses from scratch to 9 figure success. Published in 2008, Masterson presents a unique framework likening the growth stages of a business to the development of a human being, starting from infancy and progressing through childhood, adolescence, and finally,

Listen to this episode: play the audio As an online entrepreneur for over two decades, I have delved into various types of digital products and services that can be sold online. From selling ebooks, courses, coaching services, and even medical services, to generating revenue through affiliate marketing and advertisements on websites and blogs, I have witnessed the vast array of opportunities available. However, determining the best type of digital product or service to sell o

Listen to this episode: play the audio In this episode of Bootstrap MD, we take a deep dive at "Never Split the Difference" by Chris Voss, a book that all physician entrepreneurs and even medical school graduates should read. Voss's book dives into the crucial skill of negotiation, an ability that we use multiple times a day. Throughout this recent podcast series, we've been sharing influential books that have impacted my life and career, and how these books can be beneficial

Listen to this episode: play the audio Today we are joined by a productivity expert, the amazing Dr. Ann Tsung, an emergency medicine physician, trained in critical care and aerospace medicine, works as a flight surgeon at NASA while also dedicating her time to working in the ICU and ER. With her busy schedule, she has managed to excel in multiple professional domains. Today, she will offer valuable insights on how physicians can find time for new business ventures and achiev

Listen to this episode: play the audio Dr. Sarah Breen shares her journey from practicing pediatrician to becoming COO of the global company BREpic Network. She talks about how she was immersed into the entrepreneurial world through her husband, fell in love with the concept, and brought her communication strengths as a physician to become COO. Sarah provides insight into balancing her clinical work, family life, and new business endeavors. She advises doctors who feel stuck

Listen to this episode: play the audio As a physician entrepreneur, I struggled to systematically validate business ideas while still seeing patients. Over years advising doctor founders, I developed a step-by-step blueprint that accelerates the path from ideation to validated startup. Today, I'll walk through my exact tactics to research needs, survey demand, evaluate competition, build audiences and develop minimum viable products for healthcare concepts. This is a peek ins

Listen to this episode: play the audio Struggling to grow your practice online? Reuben Rock brings the answers. This 20+ year search ad expert knows medical marketing. Learn which lucrative treatments respond best to paid search, how to craft focused landing pages, budgeting secrets, and more! with digital ad expert Reuben Rock. Packed with tips to choose the right PPC partner, double conversion rates, and avoid return-killing mistakes, Reuben simplifies patient acquisition.

Listen to this episode: play the audio What if you could work just 24 hours a week seeing only 5-7 patients daily, yet generate over 7 figures in monthly practice revenue? Dr. Anne Truong, insurance-based now turned cash-based private practice owner, reveals how she leveraged her 25+ years of medical experience to pull off this enviable scenario after nearly suffering a mental breakdown from 70+ hour workweeks tangled in insurance headaches. This multi-award-winning doctor an

Listen to this episode: play the audio The conclusion of my interview with superstar medical practice owner Dr. Anne Truong! What if you could work just 24 hours a week seeing only 5-7 patients daily, yet generate over 7 figures in monthly practice revenue? Dr. Anne Truong, insurance-based now turned cash-based private practice owner, reveals how she leveraged her 25+ years of medical experience to pull off this enviable scenario after nearly suffering a mental breakdown from

Listen to this episode: play the audio Meet the inspirational power couple behind the medtech startup Imaginostics. Driven by his passion for physics and imaging, Dr. Codi Gharagouzloo invented an MRI technology that can uncover diseases 10-20 years before symptoms emerge. Alongside his wife and co-founder Dr. Valerie Gharagouzloo, who provided the business inspiration, they are on a mission to bring their game-changing technology from bench to bedside. Despite no prior busin

Listen to this episode: play the audio On this episode I interviewed Colin Carr, founder of CARR, a leading commercial real estate firm for healthcare tenants. With 1,000+ physician deals closed, Colin has mastered medical office leases. He shares his proven system for lease negotiations that regularly saves doctors 6 figures. You'll learn sneaky landlord tricks costing physicians at renewal, how to access favorable financing to purchase your own space, and commercial real es

Listen to this episode: play the audio Get the inside scoop on how this nephrologist transformed her career with a laser focus on academic publishing. After hitting wall after wall trying to turn her research into publications, Dr. Jia Ng dedicated 3 years to mastering academic writing. She multiplied her credentials, funding, and publications - then launched a business helping other clinicians do the same. In this episode, Dr. Ng shares hard-won insights from her journey alo

Listen to this episode: play the audio Back from our hiatus! Calling all physician entrepreneurs - meet fellow innovator Barton Scott who forged his own path after personal tragedy, combining engineering and nutrition to found a thriving supplement company. Motivated by finding root cause solutions, Barton developed a nanotechnology that enhances mineral absorption beyond IVs. In our inspiring conversation, you'll hear his journey from 3am "a-ha" moment to bringing effective

Listen to this episode: play the audio Today we have an insightful conversation about the rapidly expanding world of telemedicine with Dr. Takashi Nakamura and Dr. Suneer Chander. two entrepreneurial emergency physicians. Takashi and Suneer share how they built successful virtual medicine careers after starting telehealth as a side gig. They explain why getting 50 state licensed maximizes opportunities and income potential across this emerging field. We bust some common myths

Listen to this episode: play the audio Could you make over 6-figures while working fewer hours from home? My guests Takashi Nakamura and Suneer Chander say yes —they now earn more in virtual medicine than previously slaving away in the ER. In Part 2 of my interview, learn how embracing telehealth's flexibility fueled their income growth. They bust myths that only primary care doctors belong here; specialists have ample clinical and business opportunities plus the chance to cr

Listen to this episode: play the audio In this captivating episode, we sit down with Dr. Nerissa Kreher, a pediatric endocrinologist who has successfully navigated the transition from clinical practice to the pharmaceutical industry. Dr. Kreher, founder of IndustryMDCoach.com, shares her wealth of experience and insider knowledge on how physicians can make the leap into exciting non-clinical roles within biotech and pharma companies. Throughout the interview, Dr. Kreher dispe

Listen to this episode: play the audio Are you a physician curious about career opportunities beyond traditional clinical practice? In this episode of BootstrapMD, Dr. Mike Woo-Ming and his guest, Dr. John Jurica, dive deep into the growing world of non-clinical and non-traditional careers for doctors. With 38 years of experience as a family physician and hospital Chief Medical Officer, Dr. Jurica shares his expertise and insights on alternative career paths that can offer gr

Listen to this episode: play the audio In this episode, Anne Truong MD, a successful private practice owner, returns to share her journey of transitioning from an insurance-based to a thriving cash-based practice focused on sexual health. Dr. Truong discusses the importance of niching down your services to focus on a specific offering that provides high profit margins and aligns with your passion as a physician. Learn how niching down can help you optimize your marketing effo

Listen to this episode: play the audio In this episode, Dr. Anne Truong shares her expertise on attracting patients to your medical practice using social media. She emphasizes the importance of creating content that addresses your target audience's questions and concerns, and discusses strategies for identifying these topics through reverse engineering and investigating what patients are searching for on Google, YouTube, and Answer the Public. Dr. Truong explains how to creat

Listen to this episode: play the audio In the final installment of our series "Building a Profitable Private Practice," Dr. Anne Truong shares her expertise on creating recurring income through membership programs. She discusses how to set up a membership, create valuable content, and attract members to generate revenue from both current and prospective patients. Tune in to learn how a membership program can help you build a thriving cash-based practice, whether you're a spec