The Secret Sauce of Becoming the Visionary of a Global Company with Justin Breen

2023-10-14 | https://www.youtube.com/watch?v=HZIh-IsnwLQ Transcript YouTube English auto-captions. [Music] hey guys this is Dr Mike Wang welcome to another edition of bootstrap MD this is the podcast for healthcare in physician entrepreneurs I met this next gentleman at a mastermind group that I'm in as I mentioned before I belong to a couple high-end masterminds and we really uh connected I didn't think so at first but it seemed like we really really connected and and once you hear his story you'll learn why and once I got to know him and actually I had the privilege he actually gifted me his book uh epic life which was tremendous and we're going to talk all about it uh he is the founder and CEO of the exclusive connectivity platform BR epic Network and Global PR his book features a a today bestsellers list we really connected once I found out that his his wife is a pediatrician Dr Sarah Breen and she is actually uh well I won't it but she's actually transitioning to working on a new company we're going talk all about it he's got his his children Jake and Chase his his dogs they just inherited a third dog I I want to bring to the table uh someone that I've learned a lot about really really quickly Justin bre Justin how you doing today well it's a it's a wonderful day and very grateful to talk to you I think your story is um It's a Wonderful entrepreneurial Journey that's just beginning really um and then um before you hit record I wanted to ask you what you would learn from your um your son Ryan who's um who's now 24 and I don't know if you wanted to tell the audience that but um he was diagnosed um with autism when he was four correct so 20 years yeah is actually didn't at that back then you know they didn't really give him a diagnosis and because the way that it's the way that the the system works if you diagnose some you know too early or or too late you have certain um you get you get you get certain uh you know um right you want be labeled labeled in particularly so they called it uh the ICD code disorder ICD disorder was pervas pervasive developmental disorder no not otherwise specified but then later yes he was diagnosed uh with autism but yeah thanks thanks for asking and and just to share with the audience and and I've said this to um to many of my colleagues and and friends that I probably wouldn't be where I am um you know running number of different businesses starting my own practice uh if it wasn't without Ryan I was for I was working uh for a company I was kind of the low man on the totem pole in this Phan group made a nice salary but I was working what we call golden handcuffs just working and just kind of working and probably be working there continuously but yeah showed me uh that there was you know different you know the importance of family which is something that resonated in your book epic life that I again and again and again like why are we all doing this and and the love that you family yeah exactly uh is really what should drive all of us to do what we want to do so thanks for bringing that bringing that up but yeah but yeah this I'd like to talk about you and and Spotlight you and and what you've done uh you started as a journalist yeah um and I don't think entrepreneurship really came into your mind from what I understand until uh you also had a kind of similar uh Enlightenment in your life want speak to that tremendous use tremendous use of Enlightenment and why um why I had said your journey is like um it's just an entrepreneur Journey so um what separates entrepreneurs from humans they're only they're only four things only only four all all I do all day is talk to top Visionary entrepreneurs on planet and then simplify what they say into patterns so the four things are bankruptcy or potential bankruptcy two depression three highest level of anxiety and four likely Andor possible traumatic experiences as a child or young adult so for humans business owners Consultants those those four things are excuses and then people like us you know you turn those into multiple companies you turn those into spending more time with family I mean that's what it that's what an entrepreneur is they're the they're the most damaged person with the best coping skills so the highest IQ highest EQ most hustle most guts most ability to understand Enlightenment um or or hey this very difficult situation is going to lead to Enlightenment um so um I started first company in 2017 uh with zero business background um I was a journalist for 20 years and created entire first company based on how PR firms annoyed me for 20 years I don't I don't know what PR firms do they just annoyed me and then started it um job salary was cut in half couldn't find a job Incorporated six days after turning 40 um and then with zero business background while I was working full-time at half Sal reached out to 5,000 people to find first five clients so that's not I mean most people aren't born with the wiring to do that um but I didn't even know what an entrepreneur was I just you know I was just born like this so now have two global companies that partner um and connect people like us to people like us so it's a it's it's a I think it's a somewhat similar Journey in mind um we were both faced with um very difficult challenges but turn those challenges into really finding what the true meaning of life is and then creating companies based on that purpose to help others so I think there's a lot of commonalities there why did you write the book epic life why did you feel you need to tell that story well I think um in a way I think it's similar to why you're doing what you're doing because you're a litmus test for people you serve and then you see Physicians and healthc Care folks struggle with overworking and they're doing all this stuff and then they never see their family or they torch their family or never never have one so you created company so you could see your family and have all this time um and if you're not a litmus test for people you serve that's hypocrisy so um uh purpose of my life is to be um to connect Visionaries to serve Humanity so connecting Visionaries not humans not business owners not just pure Visionaries and to serve Humanity pure pure Global thinking and then formula for creating a successful global company is simple is you see a problem create solution problem solve successful global company so you saw a problem with Physicians being overwork they no passive income okay create companies to help them do that created them success global company um the book epic life which I'm very grateful Dr Peter diamandis who very rarely does it but he did it for me I'm very grateful he wrote the forward you know he's one of the top top entrepreneurs on the planet it's how to build collaborative global companies while putting your loved ones first so it's the same formula I talk to one to two people like us every single week that have let entrepreneur life destroy their family life or preventing them from having a family so I'm like okay create solution how to build collaborative companies while putting your loved ones first write about it solve it successful global companies so to me the book is just a successful global company as a doctor I wasn't used to asking for help especially when it came to subjects outside of medicine but then I found physician coaches.com in an instant I found hundreds of experts to help me in all aspects of Life on areas I was afraid to ask ask dealing with burnout starting a side gig money management even help with my marriage and the best part nearly all experts are Physicians themselves after reading their profile and a quick chat I knew I found the right Mentor for me at physician coaches.com help from professional colleagues is just a click [Music] away why is it important for Visionaries to connect you know we talk about entrepreneurship yeah we talk about lonely uh it can be but why do we why so I should be in in charge of everything why should I need to connect with other Visionaries why did you feel that was important yes so thank you for asking that for your audience I know you know the answer to that one because you're involved in multiple high level masterminds but two you're a Visionary so a business owner um a business owner would not ask that question but a Visionary entrepreneur would um um and then again all I do is talk to people like us and simplify it into patterns so there are two fundamental there are two fundamental things that will that will never change um never that will never change so and I'm also in um top level um Mastermind and then cre created uh own which is high price point invite only connectivity platform for Visionaries um so not only in the rooms but created Created own room and then uh you know in top Tech masterminds where we talk about people living 400 500 years old AI all that all that stuff blockchain but so there are two things that will fundamentally never change one power of Storytelling we're a world of storytellers um so uh Bible h iics smoke signals um I don't know the Constitution whatever whatever that is we're world of Storytelling and then two two never will will never change power of real human relationships power of real human relationships um so Ai and all this all this stuff uh I'm I'm a simplifier so all this Tech will just make power of Storytelling better and then power of real human relationships um better um because no matter how big of aliens that Visionaries are they still want to connect to other aliens because they belonging they want that sense of belonging so they don't feel lonely and people like us are usually alien not always but usually aliens within our own family community and verticals the only people that understand us are top entrepreneurs on the planet so it's a very lonely world at first very lonely and it took most of my life to find people who actually understood what I was talking about um and now that I found them to becomes four four becomes 10 10 becomes 20 20 becomes 100 it never it never stops because people like us want to hang out with people like us now when we first met one of the first things you you told me which I probably have never uh I probably have never met someone like you is you told me how you scored on a personality attesting can you elaborate for the audience on what exactly that's all about oh okay sure so um think if you think the opposite of me that would be my wife who's a pediatrician kind loving 100% gray rules order and then I'm like I see the world in numbers and keywords like 100% black and white very direct and then she's like you have to stop identifying people as numbers I'm like well that's how I I see the world in numbers like IQ and then the test that you're talking about which actually is not your personality which is that's why I like it but it's called the Colby test k o lbe k.com a index it takes 20 minutes I think it's $55 and it measures how your brain takes action uh how folks uh take action and I don't really care what someone's personality is um it's kind of I don't really care what someone does I don't care where they live or how many employees I just want to know if they're Visionaries or not or if they're going to do something and Colby I have found I'm not affiliated with it at all but for me it's it's been the easiest way to identify who a Visionary is and who is not and Colby um the overwhelm there's four numbers um there are four numbers most of the people I talk to not all but most of them are very high quick start that's Idea Idea Idea Idea Idea shiny object shiny object shiny object shiny object shiny and then they have little to no follow through so that's like ADD ADHD diagnosed or undiagnosed it's not a disorder it's a sign of Genius mislabeled by humans and then I'm the very very rare Visionary that has high quick start boom boom boom boom boom and then high follow-through as well so it's like hit the gas pump the brakes hit the gas pump the brakes it's Ultra focused and then the typical human uh or doctor or pediatrician like my wife is lower quick start higher follow-through so analyze analyze analyze analyze analyze then make a decision but then once that decision is made never stop following through so that's why my wife is such a great coo integrator for second company it took her 19 years of hanging out with me and people like me to realize ah I kind of want to become someone like that and then now she'll never stop following through she's an onboarding machine yeah so tell me about your wife I mean when when I read your book you know I could definitely see when you spotlighted your family yes you could tell that the the words you you really lit up you know because that because that that was like the biggest take-home that that I got like that's your world like that's the most that's the you understand you understand yeah so so tell me tell me about Dr Sarah brein uh and then uh kind of her maybe her journey and then her decision to uh start up and work in your company so it's a wonderful journey and wonderful story um I am not a very emotional person but when I think about my wife and our children who by the way our children are both nine quick start uh two follow through Maniacs that's a maniac is a compliment they're pure Visionaries they're 10 and nine years old um and then actually our our 10-y old's about to turn 11 um so probably when this he'll be 11 so uh which is very interesting but um so usually I don't say this but I think your audience will appreciate this um my wife and I our first date was the day before she started Medical School literally the day before um she moved into the dorms to start medical school I'm five and a half years older than her and so if there's anything comparable to entrepreneur life Journey it's going through Medical School you've done both so that's really interesting um and we never really dated for um we never dated until we met in 2004 we never really started dating until 2018 um and that was after we had our two children um our two sons um so it was like you know 14 years of like whatever dating a doctor is is um I've experienced that okay and then and then um I've been an entrepreneur for since 2017 six days after turning 40 and um my wife just after turning 40 um we were at in one of the entrepreneur groups we're in uh it's called strategic coach um very grateful to be in that Dan Sullivan and and bab Smith are husband wife and their co-founders is a strategic coach I'm sure you know a lot of folks in that um and they have a thing called couples connection where the uh entrepreneur and her his spouse or partner boyfriend girlfriend they go to an a weekend long event with other entrepreneurs and their partners and then they just talk about entrepreneurial couples so we went to um San Diego area um um earlier this year and this is the third time we had had done this event and we've almost been together 20 years now so my wife again low quick start high follow through high FactFinder she just absorbed this for year after year after year and then met all these couples where the the spouse had uh had transitioned out of um whatever line of work they were in and then decided to become an entrepreneurial couple literally working together or completely just becoming an entrepreneur themselves and at the end of this most recent couple's connection my wife who's Sarah Dr Sarah she goes hey I have an idea what if I transitioned out of Pediatrics and became COO of your second company I'm like okay great here's the microphone tell everyone because I don't I don't overthink anything I'm just like okay great and that was um a couple months ago and she's been Co for about two and a half months and just to land the plane um uh which I don't usually do but for her I I will um she's onboarded almost $300,000 us into new company and new members she's an onboarding machine right yeah because high low quick start high file with her she'll never start she's planned our first big inperson event which will be May 15th and 16th in Phoenix I believe she does all the backstage stuff she helps run the meetings with my partner who's in San Francisco he does eight and N figure deals all day that is not my world I just like to connect people like us to us and um and then uh she's down to two days a week pedi as a pediatrician um she's lower quick start so she won't admit it but I'm higher quick start and I already see it she I'm guessing she'll be out of Pediatrics completely within 12 months the kids and I have a bet on that um our 10-year-old said six months the N the 9-year-old or the 11-year-old said six months and the nyear old said 9 months that my my wife will be completely out so we were trying to plant the seed with her on that so that's a long answer but for me with her it's really important to do that because one of how much um I love her but two her story is I think the template not only for your audience but anyone who's not necessarily A Visionary like us like you and I were born to be this person my wife and you know people like that they're not born like this so they but they can hang around people like us and then kind of become like this and that's a beautiful thing to me but that but you know as you're saying that that's what a Visionary needs is is an Executor is is an operator um I think uh I I watched a video where um you had mentioned your partner in V epic Network yes and you had this event and we saw the video the event yes I believe you had met him for the first first time live first time ever that was the first time you want you want to share that I think it's kind of funny it's it's um funny and amazing and again another wonderful thing that um I mean this is another reason why I wrote book because I do think that the way my partner's name is Mark fujiwara great he's a great just a great guy he's in San Francisco I'm in Chicago we've met two times in person now one was at the launch party which was in 2021 so before we even had the platform for the company we had a launch we had a launch party um and then by the way you saw the video my wife's in that which is really interesting and that was well before she was coo but it almost had like planted a seed that wound up becoming what it is now um and that's how that's how you learn in real time is by doing something um and then you see what happens but but Mark and I had met virtually also in strategic coach and one of the chapters in in Epic life was um find your Babs or have your Babs find you again Babs is the uh wife and business partner for Dan suvin and I was talking to Dan virtually uh right at the start of coid in another Mastermind called abundance 360 which is led by Peter Dr Peter diamandis who wrote the Ford for epic life again if you see the connections here and I was telling Dan hey I need to find my Babs for second company because I can't build a tech platform I don't I would I would blow myself up doing that I can barely hold a pen right as you saw earlier but um so I'm like hey I need to find my Babs and then Dan's like oh no the trick is have your Babs find you so I'm like oh that's a good idea I'll do that so strategic coach has a thing called an impact filter um which like you have to fill out like seven to 10 things things that need to work out for this to be a good match and I filled it out and I started sending it to people and then Mark was one of them and he's like oh that's a good idea let's do that I'm like okay great let's here we go so um that was 2021 and then we had the launch party and then epic life came out in 2022 where we talked about the formation and then my wife Dr Sarah became coo earlier this year and now it's taking off like a rocket ship um so planning SE seed after seed after seed after seed then it grows into a beautiful garden and then it just keeps growing it never stops and certainly in this case you know you married them your Babs what other yeah what other ways can can they find us is it going to events uh yes is it putting a in what what answer is yes the answer is yes to all okay so this to simplify everything you're saying the answer is doing something it's taking action and um uh I appreciate you reading epic life book I appreciate you know chapter one is the cream Rises to the top that's something my dad said every day that he was alive and he was he was 61 when I was born he was born in 1916 so he'd be 107 now and he died with I was 13 and then he was a World War II Hero World War II hero who was shot down multiple times in combat many times without a parachute and got back into a plane so that's my litmus test for you're either someone who can do that or you're someone who makes an excuses so the reason why the answer to anything you was you were going to ask is yes is because everything you asking is doing something it's putting yourself out there to attract something so whether that's a social media post it's whether it's going out in actual public whether it's doing an impact filter and send out to your friends whether it's uh hey you know what this is the day before my wife starting medical school but I love her anyway I'm going to date her which I told her I loved her after one week I would have told her the first day but I didn't want to scare her the day before medical school so I waited a week to tell her but um no it's by taking action it's by doing something and then again what my dad said the cream rice is to the top the cream rice is to the top because those are the ones that take action and make investments they don't make excuses no excuses figure it out I I I love it I love it yeah well I know your time is short I know connecting Visionaries give us you know one or two advice there Physicians who who's who are on this call right now um I know some Physicians are Visionaries I know some may be more operators what's kind of the next step for someone's who's got an idea um they change the world but they're not sure what the next step could be okay what what what would you what advice would you get that person okay one that's tremendous um normally I don't like Landing the plane questions but that's a really good one because because you are being a litmus test for people you serve and then Physicians they will they will do it if they just have an answer because they're they're all intelligent they'll put in the work if you get through medical school you can or rotations residency you can do anything so you're asking something for a group of people that will do it they will do what it takes okay so I'll give you a step if it's helpful a step by step if it's helpful yes please okay and if it's helpful as background because almost all these people are probably high fact finders because I don't think you can get through medical school without being a high FactFinder um chapter two of Epic life book is the Perfection of patterns so it's a deep Di dive into pattern answer pattern answer pattern answer okay so one I would take the kby kb.com again if you're a Visionary that means probably not always but probably ADD ADHD all over the place that's high quick start lower follow through and if you don't hire humans uh really smart ones to help you total total disaster so those type of people are the ones they're usually they're they're running the healthc care practice they're a Visionary who's who's happens to be a doctor they're a Visionary who happens to be a dentist running a giant dental practice they're a Visionary who happens to be running a massive Hospital thing and they're there's 50 people under them okay so that's one and then and then um regardless of what the Colby is find a find someone who's the opposite of you um cuz like for me anything that's a weakness I guess if you want to look at it that way is a find is a chance to find collaborative strengths so um my partner uh has and I'm a Visionary but he's an even bigger Visionary than I am and then I have slightly more follow through than him my wife who again is a pediatrician is a stabilizing human but we're both achiever three in strength finders she just does it with Harmony and relationships I do it with activate maximize so go go go go and then in strength finders scallop Clifton strength finders I am dead last in empathy there's 34 of them for top Visionaries on planet I have endless empathy endless my partner Mark is competition one maximizer 2 empathy three he's third in empathy so collaborative empathy I am 31 out of 34 in harmony my wife is harmony one she is collaborative Harmony collaborative follow follow through but we have this she and I have both have very high IQ and we're both achiever 3es so again find out who you are and then find the right collaborators who can uh uh who can really help with the things that you're just not great at so I hope that's helpful and then a deep dive into maybe how a health care person thinks brain-wise strategy wise I love it finding somebody who's opposite you know I have my executor her name is Michelle's amazing yeah that's the only way that we were able to run different yeah it would be well imagine and then I'm guessing in your family your wife's a stabilizing human I would think Justin you% sure Justin this was amazing I love just getting access to your wisdom and knowledge uh work can the go if they want to find out more information we got your book epic life uh but you also have your your network what's the best place to to to find out more information uh one this is tremendous um just a tremendous interview you're a simplifier then your companies are great multipliers um I'm 100% simplifier And companies are 100% multiplier so I can I can understand um and then braic network uh the website is BIC B pic Network .org and then you can read about how awesome my wife is on the on the site I love it Justin uh again tremendous go check out his book epic life uh he also has another book called yes correct yeah so you are in your entrepreneur Journey feel free to reach out Justin thank you again for your time uh it again amazing interview we'll need to have you back at some some Future Point as well oh get my wife on you got to get her on she's more she'll be a bigger um that's what I'm really like when the the new company's really taking off now uh uh we're about to be named one of the top five masterminds on the planet which is I'm very very excited about that I don't know the timeline of that but um I know the article's coming out soon it's in one of those major travel magazines and then like my wife will be like because she's relatable to anyone and she can communicate with anyone so like she would love to talk to you if you want to I can introduce you to her if you want want to meet her yeah yeah if you know have her people call my people we'd be happy happy to have thanks great thanks again Justin and thank you for listening remember entrepreneurships have have its ups and downs but do something as you say is take action uh do whatever you can to help meet your goals and keep moving [Music] forward